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media day at the super bowl
Paul Woody
January 29, 2008 9:39 PM

            A lot of reporters don’t like media day during the Super Bowl week, and I really can’t blame them. The “event” is held at the stadium where the game is played, and it seems like the quarters get tighter every year.

It’s hard to move from one player or coach to another, and the mere attempt to walk about 20 yards can take as long as five minutes.

Media day also draws a wide variety performers to the scene. That’s where you’ll see Mo Rocca, who works for NBC or the Today Show or something like that, now. Biff Henderson, the stage manager for David Letterman on The Late Show showed up a time or two.

A lot of reporters find this silly, and there have been times when I’ve agreed with that. For several years Downtown Julie Brown, an MTV person, came out to media day and that act got old pretty fast.

Yesterday, as you might have heard, a young woman, Ines Gomez Mont, from TV Azteca in Mexico City came to media day dressed in a wedding gown. And as one reporter described it, not much of a wedding gown at that.

One guy said, “Who’s the bigger fool, her or the people interviewing her?“ Intersting question. I pondered it for a moment, then said, “I’m the bigger fool because I’m going to talk to her.“

I did it because I’m always looking for something to put in one of the postcards I’ve been doing from the Super Bowl for about 20 years now. Anything to lighten the mood, I always say.

Ms. Gomez Mont was there to get publicity for TV Azteca, and that’s fine. Her act was to ask Tom Brady and Eli Manning to marry her.

A lot of people might find this silly, and it’s hard to argue with that.

But I was thinking about all this, and thought that Ms. Gomez Mont served to reveal a larger picture as well.

When she asked Brady her question, he was amused. He also was completely charming and handled the situation with great aplomb. It was a bit of insight into why his teammates like him so much. Sure, they would like any quarterback who produced as much as Brady does.

But his charm, his ability to react so quickly to any situation, his sense of humor all came through in that one, silly little moment.

I remember when Brady came to his first Super Bowl. From the first interview session, his teammates spoke of him in glowing terms of him. And there was more to it than just his strong arm. He possessed some difficult to define quality that spoke to his leadership because he was replacing Drew Bledsoe, who had been the Patriots quarterback for quite some time.

When Brady led the Patriots to that last-second victory over the Rams, he cemented his relationship with every player on that team, especially the offensive linemen.

If learning something like that about a player means you have to put up with a crowd of people in a small space, then I think putting up with the silliness for a couple of hours is well worth it.

Now, I do have some problems with “media day.“ Every day, Sunday through Thursday, is media day at the Super Bowl. Tuesday, Wednesday and Thursday are the only days in the entire season where players can be sure they will be fined a substantial amount if they do not show up for interviews.

So calling Tuesday “media day” to me is a misnomer. They should call it picture day—it’s the day the teams pose for their Super Bowl pictures—or Improv Day or Stadium Day or something like that.

The crush of people also makes it difficult to find players and coaches who are not given designated podiums or sites in the stands. But you have a better chance to get those people on Wednesday or Thursday, so I guess I shouldn’t complain.

So, anyway, that’s what I got out of “media day” this year. It’s always nice to learn something about a player, no matter what it takes to get that little kernal of information.

See you later. 



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