Is “Rock the Cradle” tipping already?
Melissa Ruggieri
April 22, 2008 12:21 AM

A Los Angeles Times story posted yesterday cautions that the gleam of “American Idol” might be dulling (http://www.latimes.com/entertainment/news/tv/la-et-channel21apr21,1,4430265.story ).

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But forget about “Idol” and its 7 percent slip in viewers to a still-enormously-healthy (and enviable to every other network) 29.2 million.

How about the danger zone that MTV’s “Rock the Cradle” is already apparently in, a mere three weeks into the show?

So far, we’ve seen MC Hammer’s daughter, A’Keiba Burrell-Hammer , and Eddie Money’s kid, Jesse, get booted (and does anyone else think Chloe Lattanzi Newton-John is a bit, um, disturbed?). And, if scores are any indication, Landon Brown, son of Bobby, will be warbling his last off-key tune on Thursday after earning the lowest scores of the season (now there’s a new nadir for the resumé ).

But here’s the interesting thing: For the rest of the series, MTV is whacking TWO contestants per week. Hustling up the season, are we?

Also worth noting, the re-runs of “Rock” are far fewer on MTV than they were the first two weeks, with the show instead being shoved off for MTV2 and its lowly (but way cool to me) sister channel, VH1 Classic, to deal with in replays.

Apparently, a shirtless Jesse Blaze Snider isn’t catnip to viewers.

And everyone thinks it’s so easy to emulate the “Idol” formula.

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